She's Growing™ — The Complete First Period Starter Box

Her first period shouldn’t feel like a surprise.

She’s Growing™ is a thoughtfully created first-period box that brings together everything she needs to feel prepared, comfortable and confident at home, at school and wherever her first period begins.

More than a collection of products. A first step in a conversation that can change how she feels about growing up.

Founding Pre-Order Pricing

Pre-order opening date and estimated dispatch date to be confirmed. All founding pre-order customers will be notified by email.

What’s Inside

🩸 Period Essentials

• 20 panty liners
• 12 day pads
• 12 night pads
• 12 tampons
• Menstrual cup with pouch
• Period pants
• Discreet school bag

🌿 Comfort & Care

• Heat belt
• Chamomile tea sachet
• Stress squishy
• Lip balm

💜 Confidence & Connection

• Positive affirmation bracelet
• Conversation & education cards
• Access to Hello Iyla educational support (via QR code)

56 period essentials plus reusable, comfort, educational and confidence products everything chosen with purpose.

Prepare • Comfort • Connect

PREPARE
Everything she needs to understand what’s happening and feel ready for her first period at home and at school.

COMFORT
Thoughtful products chosen to help those first-period moments feel a little easier and a lot less frightening.

CONNECT
Conversation cards and confidence tools designed to help parents and daughters talk openly about periods, puberty and growing up.

Prepared at home. Confident at school. Supported wherever she is.

School Readiness

Her first period might arrive at home or halfway through a school day. The discreet school bag included in She’s Growing™ is designed to help her carry what she needs without drawing attention, so an unexpected moment doesn’t have to become a frightening one.

Prepared at home. Confident at school.

For the Parents

You don’t need to have all the answers. She’s Growing™ gives you the tools and prompts to start conversations about periods and growing up in a way that feels natural.

She doesn’t need a perfect conversation. She just needs to know she can come to you.